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Nigerian Rap: The First Decade (1981 – 1991)

By admin on Nov 24, 2015 in Nigeria - 0 Comments
We look at Nigerian rap released on vinyl records between 1981 and 1991. The first hip-hop record to achieve widespread popularity in Nigeria was “Rapper’s Delight” by The Sugarhill Gang, in 1979. Thirty years later, hip-hop is the premier pop music of Nigeria, dominating radio play as well as the sales charts, feted in megabudget videos, glossy magazines and glitzy award shows. When the average Nigerian kid decides to get into the music biz, the first impulse is not to grab a guitar or a talking drum, but to pick up a microphone.

It was a long way from there to here, though. For years, the earliest attempts at homegrown rap were ridiculed, resisted or downright reviled by the mainstream. And in some cases, perhaps, rightfully so: they were often awkward, overly imitative, fatuous. But they also laid the foundation for the 2Faces, the 9ices, the D’Banjes, Ruggedmans, Modenines and the rest of today’s Naija hip-hop superstars. So here’s our salute to some of the groundbreakers in the first decade of Nigerian hip-hop.

Ronnie
1. Ronnie – “The Way I Feel Rap” (1981)

“Ronnie” was Ron Ekundayo, a highly popular Lagos nightclub DJ, television presenter and on-air personality on the very hip 97.6 Radio Nigeria 2. Inspired by the success of music superstar Kris Okotie, Ekundayo decided to add “recording artist” to his burgeoning resume in 1981. The album The Way I Feel featured mostly Okotie-esque pop and dance tunes, but the title track was a bold and unprecedented stab at the new disco rappin’ trend. Ronnie never recorded a follow-up to The Way I Feel, but his place in history is secure as the man who made the first rap record in Nigeria (and, very possibly, in Africa).

Dizzy K Falola
2. Dizzy K. – “Saturday Night Raps” (1982)

Teenaged “Dizzy” Kunle Falola was regarded as little more than another Michael Jackson imitator when he first arrived on the scene in 1982, but over the course of the 80s he would release some of the most ingeniously funky records ever to come out of Nigeria. He was also an early adopter in the rap race, with this disco-ready offering from his debut LP Excuse Me Baby.

dili
3. Dili I. Jukson – “Rapp and Checkout Music” (c. 1985)
Like most of the early Nigerian rappers, Dili I. Jukson’s rhyme style prioritizes cadence over content but his laidback flow is enough to set the party off on this Beat Street-influenced joint.

Mams & Hart
4. Mams & Hart – “Pump” (1982)

Gloria Hart was an American singer who lived and worked in Nigeria in the early 80s, touring with Nigerian pop star Onyeka Onwenu and coaching other artists on vocal techniques. Mambo Kristo was a session drummer who played on several Nigerian records during the same period. In 1982, they got together to record an album of glossy disco numbers, with Gloria kicking a few rapid-fire party rhymes on “Pump.” Not exactly a rap record, but a pointer of things to come…

Oby Onyioha
5. Oby Onyioha – “Break It” (1984)

In 1981, canary-voiced singer Oby Onyioha sent shockwaves through the Nigerian music industry with I Want To Feel Your Love—a glossy pop and disco LP helmed by producer Lemmy Jackson. When Onyioha and Jackson reteamed three years later for Break It, the album didn’t fare too well with the mainstream audience but the emerging hip-hop community embraced the title track and its music video, which tipped its hat to breakdancing and sneaker culture.

Lexy Mella
6. Rapmaster Lexy Mella – “On The Air Rap” (1985)

Lexy Mella confidently anointed himself “Rapmaster” on the cover of his debut LP even though he didn’t rap very much (or very well) on the record. He did, however, sport a pretty convincing “hip-hop” image, complete with jheri curl and JPS gear (as in “John Player Special”— the John Player cigarette brand became synonymous with hip-hop during the era due to the company’s sponsorship of an annual, national breakdance competition).

doeths
7. Super Doeths – “Super Doeths” (1985)

The duo Super Doeths described their sound as “Afro-funk,” but showed a keen interest in the burgeoning hip-hop scene, quoting Whodini’ “Five Minutes of Funk” and namechecking Run-DMC in the “Sucker MCs”-inspired eponymous theme song. Produced by legendary rock guitarist Felix “Feladey” Odey.

Kingsley Bucknor
8. Kingsley Bucknor – “You Gotta Keep On Luvin’ Me (Hot Extended Re-Mix Version)” (1985)

Bucknor’s forte was really slick boogie music rather than hip-hop. Still, there was still enough crossover between the two scenes in ‘85 to make this one a surefire floor rocker for the b-boys.

IC Rock
9. I.C. Rock – “Advice/Oge Chi Ka Nma” (1985)

Despite the popularity of social commentary records like Grandmaster Flash & the Furious Five’s “The Message,” most Nigerians viewed rap mostly as mindless party chanting. The stern moral imperaitives of I.C. Rock’s “Advice,” segueing into the Igbo language “Oge Chi Ka Nma” (translating as “God’s time is the best time”) in a way represents a nod towards more “conscious” rap.

Mc Dormett
10. McDormett – “Let’s Hear the Funk” (1986)

This offering from singer Ernest McDormett Ofonedu indicates the mid-decade trend towards digital production sounds and the increasing association of “funk” with a more machine-like sonic qualities. The emphasis would drift further and further from live musicians and more towards the craft of the producer and the use of the studio as a musical instrument in itself.

Mike Umoh
11. Mike Umoh – “Do It” (c. 1985)

Mike Umoh was the drummer in popular soft rocker Bongos Ikwue’s Groovies band in the 1970s before embarking upon a solo career. His biggest hit was the 1981 discolypso smash “Early in the Morning” but he also tried his hand at reggae, funk, pop, gospel and here, rapping. Most of his rhymes seem to be plagiarized but he makes up for the lack of lyrical originality with an abundance of exuberance!

Timi Gawi
12. Timi Gawi “3” – “Boxing Rapping Show” (c. 1984)

Pop singer Timi Gawi “3”’s rhymes are straight outta nursery school, he doesn’t have much of anything one might describe as a “flow,” and it’s not easy to figure out the connection between boxing and rapping in this show. Perhaps Timi’s concept of rap here derives less from hip-hop than from Muhammed Ali’s rhymed toasts and boasts?

Rick Asikpo
13. Rick Asikpo – “Beat Jam” (1986)

Richard Asikpo started his career while a student in Houston, Texas, fronting the funk band Afro-Fusion (which featured guitarist Charlie Singleton, who would soon find fame with Cameo). Upon returning to Nigeria, he continued to ply his distinctive synth-infused funk. “Jam” was a groove-in-progress that he revisited over the course of three albums, giving it a hip-hop twist on this final installment.

judy
14. Judy Nackix – “If I Have the Time” (c. 1986)
By the beginning of the second half of the 80s, boogie funk was out; electro-funk and freestyle were in. The mysterious singer known as Judy Nackix blended electro sounds with Igbo folk melodies on his sole LP Wants Some Body, and threw in a gruff rap “for the new generation… for the new generation… for the new generation and the youth of today!”

Tagbas
15. Gee Tagbas – “Rap Dazz” (1986)

The breakdance craze was fading too, but Gee Tagbas’s “Rap Dazz” throws up one last hurrah for the b-boys. Gee’s rapping isn’t particularly coherent but works as an effective rhythmic complement to the dark electro groove.

Mustapha Amego
16. Mustapha Amego – “Lagos” (1990)

Mustapha Amego was the host of Sunday Rendezvous, the Soul Train-esque TV show that was de rigueur viewing for the new generation of Nigerian hip-hop and R&B fans in the late 1980s. “Lagos” features backing vocals by Alex Ibeh a.k.a. “Mr. Kool” of Sound on Sound*.

MC Skiddo
17. MC Skidd-O – “Message” (1992)

“MC Skidd-O” appears to be an incarnation of Skid Ikemefuna, original host of Sunday Rendezvous and its more popular offshoot, The Kessingsheen Hit Show. In a previous life, Skid played guitar in the 1970s rock band Grotto; these days he is a successful businessman and gospel music artist.

Emphasis
18. Emphasis – “Which One You Dey” (1991)

In our mind, “Which One You Dey?” by Emphasis—a trio composed of rappers Terry and Mouth MC and singer Junior—represented homegrown Nigerian hip-hop finally finding its own voice. Unlike most of their predecessors, Emphasis didn’t rely on barely-rhymed doggerel aping the rhythms and cadences of American old-school rap records, but instead presented a lucid narrative complete with plot, characterization and humor, delivered with a relaxed flow in pidgin English—the true language of Nigeria’s streets.

Up-and-coming young producer Kingsley Ogoro’s laidback afrosynthfunk enhanced the indigenous vibe. The 1991 “maxi-single” Big Deal! would be Emphasis’s sole release, but it set the template for all the Nigerian rap that came after it. (Ogoro went on to become one of the most highly regarded filmmakers in the Nigerian movie industry.)

soundonsound
19. Sound on Sound – “I’m African” (1988)

Sound on Sound was a group composed of Nigerian vocalists Mr. Kool, Ebony Laoye and Monica Omorodion, and Americans Troy “Jedi” Williams and Ron “Scratch” McBean. Sound on Sound’s 1988 LP Africa From Scratch (featuring the single “I’m African”) was, without a doubt, the first full-fledged rap album produced in Nigeria. And while at the time of its release a lot of us thought frontman Scratch was a mediocre MC who probably moved to Nigeria because he was too corny to make it in the States, we later learned that he’s actually unimpeachably credible, having played a pivotal role in the history of hip-hop before he came to Africa.

McBean—then known as “Ron the Mad Master Mixer”—originally formed Sound on Sound as a New Jersey DJ crew in the late 1970s. When Sugarhill Records boss Sylvia Robinson became intrigued by the growing hip-hop phenomenon and decided to put together a rap group to make a record, it was McBean who recommended that the record be built on Chic’s “Good Times” and who helped assemble the group, supervising the auditions of Guy “Master Gee” O’Brien and Henry “Big Bank Hank” Jackson.

The third slot in the Gang was filled by McBean’s cousin Michael “Wonder Mike” Wright, who was previously an MC in Sound on Sound. Sound on Sound Productions released a couple of singles in 1980, the best-remembered being “The Incredible Hump,” on Salsoul Records, but when they never really took off, McBean took off for Nigeria and formed a new incarnation of Sound on Sound.

We’d like to think that had we known of McBean’s incredible pedigree at the time, we might have given him a little more respect. But in ‘88, his style just sounded too elementary, too quaint, too old school for ears that were currently devouring Rakim, Chuck D and Slick Rick. In retrospect, it’s ironic to think that one of the facilitators of hip-hop as a recorded genre in America would also end up being one of the pioneers of its entrenchment on the African continent, so much props due to DJ Ron!

Nigerian Hip Hop Music History

By admin on Nov 24, 2015 in Africa , Nigeria - 0 Comments

The idea that the voice of modern Nigeria would be a music genre almost inextricably associated in the popular African Hip Hop Beats For Saleimagination with the mean streets of urban America may appear, understandably, somewhat absurd. But at the time of writing—halfway through the second decade of the 21st century—the most popular, most ubiquitous, and most commercially successful sound the country has witnessed in fifty years or more… is hip-hop. But this state of affairs did not come to be overnight; hip-hop has travelled a long road to mainstream acceptance and proliferation, a journey that spans four decades of growing pains.

Rap music and its attendant hip-hop culture had been developing in various black and Latino neighbourhoods in New York City since the early nineteen seventies but Nigeria (like most of the world outside of the Big Apple) only got its first taste of the new sensation in 1979, with “Rapper’s Delight.” The Sugar Hill Gang’s disco-driven dance anthem has since been recognized as the first major hip-hop record, the launching point of a genre that would come to mark a new epoch in popular music. At the time, though, it was mostly viewed as an ephemeral trend that for was fun and catchy enough to inspire knock-offs, take-offs and reply records from around the globe. Nigeria was not left out of the dialogue, getting its own answer to the rap craze in 1981 with “The Way I Feel Rap,” recorded by popular Lagos disc jockey Ronnie Ekundayo.

Over the next ten years, several more Nigerian artists would follow Ronnie’s lead in experimenting tentatively with the occasional novelty hip-hop track. The very act of “rapping” retained its strict identification with funk and disco rhythms and black American expressive style; as a result, Nigerian attempts at hip-hop tended to adhere to the accents and inflections of their US inspirations. But unlike the Americans MCs, who regaled in cleverly rhymed lyrics, witty wordplay, picturesque storytelling and vivid messages, Nigeria’s rap wannabes were not particularly concerned with communicating with the audience—they rapped for sound rather than content. Their verses were usually barely decipherable, composed of gibberish words and sounds that often didn’t even rhyme; so long as they approximated the gruff tone and staccato triplet cadence of the “old school” New York rap style, they were adjudged to be relatively successful.

All of this started to change as Nigerian rap entered its second decade. 1991 saw the introduction of a generation of Nigerian hip-hop artists who brought a new sense of localization to the style. “Which One You Dey?” by the trio Emphasis, “Monika” from the duo Junior & Pretty and the four-man Pretty Busy Boys’ “Big Belle” all eschewed the established practice of mimicking American accents, rhyming instead in the common West African patois of pidgin English, weaving humourous narratives about love and life from a contemporary Nigerian perspective with a relaxed, easy-to-understand lyrical flow. They also moved away from the reliance on recycled American funk rhythms, fitting their verses to musical accompaniment informed by afrobeat and highlife. (Junior & Pretty in particular underlined their redefinition of hip-hop away from the intrinsically American standard by frequently dressing in Hausa daishikis and Igbo chieftaincy tunics and compared their style of hip-hop to the staple foodstuff of Nigeria, dubbing it “Fufu Flavour.”)

Neither Junior & Pretty, Emphasis nor the Pretty Busy Boys would remain on the scene for long, but their paradigm-shifting example would influence the development of a sui generis “Naija” hip-hop style for the rest of the decade. The nineteen nineties were marked by the emergence of acts such as Ruff, Rugged & Raw, The Remedies, The Trybesmen (hailed as “the Run-DMC of Africa”), androgynous female rapper Weird MC, and Plantashun Boiz (featuring vocalist 2Face Idibia, who would go on to become the genre’s biggest star). Ultimately, though, hip-hop remained a niche taste, not a pop genre with a broad-based appeal for Nigerians of all stripes.But by the early 2000s, most of the mainstream popular styles such as highlife, juju and reggae were in decline. Nigerians had taken to importing dance music from other points in Africa, such as the electrifying soukous of Congolese singer Awilo Longomba. There was also South African kwaito, which Nigerians were exposed to via the newly-available cable music network Channel O. The channel also featured Nigerian music clips, favouring mostly hip-hop acts whose tendency towards visual flamboyance—flashy fashions, inventive dances and a unique sense of swagger—made them natural video stars. Channel O and the other video channels that followed it did much to elevate hip-hop’s profile in Nigeria, and for a country desperately in need of an indigenous sound to call its own, hip-hop stepped up to fill the void of for consensus pop genre.

Since then, there has been no stopping Naija hip-hop as its influence snakes across Africa and beyond. It sells millions of CDs and DVDs, and its artists command astronomical fees to endorse major brands, both domestic and international. The Nigerian hip-hop duo P-Square incites Beatlemania-style mass hysteria whether appearing in Lagos or Nairobi or Paris. 2Face’s “African Queen” is a generational anthem among teens in the faraway Philippines. D’banj collaborates with international superstar Kanye West. American R&B bad boy Chris Brown flaunts Naija dance moves he admits to cribbing from Wizkid. Naija hip-hop rivals the Nigerian movie industry Nollywood as the country’s most recognizable and effective cultural export.

But through all this, Naija hip-hop remains a lightning rod for furious criticism—particularly from commentators who came of age before the last millennium and view hip-hop as representing all that is creatively, morally and spiritually bankrupt about today’s Nigerian youth. No lesser pundit than Benson Idonije—the legendary dean of Nigerian music criticism—regularly attacks hip-hop with the intensity of a Zealot, decrying it as a show of cultural dereliction; a terminally shallow generation mindlessly aping a musically insignificant foreign fad. “Just now hip-hop is the contemporary thing—you find Nigerians imitating the American style,” Idonije grumbles. “We don’t have [an identity] in Nigeria because young Nigerians are looking up to America for their future.”

Such declarations from the critics belie an unfortunate tone-deafness on their part, however: even the most perfunctory analysis of Nigerian hip-hop against its eponymous US counterpart attests that apart from their shared digital production aesthetic, they sound almost nothing alike. The fundamental rhythm at the root of Naija hip-hop is not funk but the timeless, lopsided clave of good old West African highlife. (The hip-hop scene in Ghana—where the music has developed in parallel—more directly underscores this lineage by labeling its music “hip-life.”)

So perhaps, Nigerian hip-hop’s greatest liability is its name, which perpetuates the perception that it is nothing more than a pale copy of American rap records. Attempts have been made to remedy this state of affairs, though. In the UK, where a vibrant club scene thrives around the sound, it is called afrobeats (the ‘s’ at the end doing little to ward off confusion with a different genre altogether), while back home some have taken to referring to it as Gbedu, or Naija beatz, or just Naija. But whatever you call it, there’s no denying that it’s a sound that has grabbed the soul of Nigerians, made them view their nationality as a source of pride and coolness… and gingered their swagger.

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